First-person- A character within the story is telling the story. Some of the main personal pronouns used are I, my, me, we.
Different social media platforms will have a preference for different narrative perspectives, much like readers will have different preferences for their narrative reading perspective.
Second Person- Not commonly used by writers. The personal pronouns you and your are used throughout.
While the second person is not common for books, it is very common for advertising. Instagram actually places a preference on the utilization of you in content.
Business books may also float between the first and second person a bit.
Third Person- The story is being told by the voice of someone who is not a character in the story. The main personal pronouns used are she, he, and they.
Third-person narrative can be fun, it opens up the opportunity/possibility for fourth wall breaks and can separate the reader from the characters enough to make a serious moment a bit more comedic.
Third-person is great for sharing client stories and providing another level of social proof.
Third Person Omniscient- The story is being told by a voice who shows they know more than the characters in the story – the narrator is all-knowing. The main personal pronouns used are she, he, and they.
Look at this narrative perspective as the narrative God. They will showcase events outside of the current event, and allude to things that someone there watching the events as they unfold wouldn’t be able to know.
Like when a movie shoots over to a non-participating character or animal in the story and shows their behavior as a way to allude to something to come in the future like a storm.
Some readers prefer to only read books written in a certain narrative voice style and some writers prefer to only write in a certain narrative voice style. Do you have a narrative voice preference? Let me know in the comments.