by Leeann Minton | May 16, 2021 | Business Management, Content Creation, Copywriting, Research
Website copy and landing page copy is probably the most difficult format to get right as a business owner. After all, this is the storefront for your business in the online space. However, your web copy is just an added extension of your marketing. This means the...
by Leeann Minton | Mar 25, 2020 | Business Management, Content Creation, Copywriting, Motivation
Authentic has multiple definitions, but I believe its business use is more related to the philosophy that surrounds the meaning of authenticity. It comes from a form of existentialist philosophy and is defined (in existentialist philosophy) as relating to or denoting...
by Leeann Minton | Jan 24, 2020 | Business Management, Content Creation, Copywriting, Networking, Social Media Marketing
Your marketing should follow a cycle. Your following is…or should be constantly growing as you talk to new people, reach out to others via social media, and network in your local community. This means your audience will never get tired of what you are dishing...
by Leeann Minton | Jan 22, 2020 | Business Management, Content Creation, Content Repurposing, Copywriting, Social Media Marketing, Uncategorized
“Is email marketing worth it?” I get this question a lot, more often from those in product sales, but still even those whose business provide a service find it necessary to ask this question. The simple answer… “100% YES!!!” Here is...
by Leeann Minton | Jan 17, 2020 | Business Management, Content Creation, Copywriting, Social Media Marketing
Sales, you are either really good at it or really bad at it. You either love it or hate it. Of all three pieces to the marketing cycle sales is probably the most misunderstood of them all. So many look at sales with this romanticized idea that people see an ad, click...
by Leeann Minton | Dec 4, 2019 | Business Management, Content Creation, Content Repurposing, Copywriting
There are many format types in the online space, but they all require you to know 3 important key facts regarding your business. The Purpose of your Copy Who is Your Audience? Knowing your product If you want more information on what is needed to write copy, check out...
